The Signs

Campaign Yard Signs - Win The Election

The Campaign Yard signs are one of the cheapest and most important forms of advertising. One well placed yard sign on a high traffic road can be seen by several hundred people in just one hour. Several thousand people a day can see this one well placed sign. One sign, at a very low cost, can impact several thousand people a day. A few well placed campaign yard signs will drive your name in the brain of thousands of people in a community. For this reason, a yard sign is one of the cheapest and most effective means of advertising, they win elections.

Purposes of Political Lawn Signs

Name identification. If people see your name on a repetitive basis, they soon learn your name and become familiar with it. After becoming familiar with your name, and you have the high recall in their mind, they become comfortable voting for you. People do not feel comfortable voting for a stranger.

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Election Yard Sign Campaign

Posting your yard sign in areas where you have high levels of support will serve to reinforce your name and remind people to vote. A well done lawn sign campaign can cause the feeling that everybody is for you and will also scare and intimidate the opponent. Placing them in yards will also serve as an endorsement of your campaign. Several yard signs in a community creates a lot of visible support and makes others think you are a popular candidate. For that reason, a candidate should concentrate on putting yard signs on busy streets and highways. A last minute flurry of yard signs reinforces your whole campaign. A well designed yard sign will greatly raise your name identification, will increase your familiarity with voters, will remind people to vote for you, and will intimidate the opposition.

If you have problems with people tearing down your sign in high traffic areas, try using a step ladder and nailing them up high in trees or telephone poles. They will not tear down your yard signs unless they also have a step ladder, and most people don't have that in the trunk of their car.

Increasing your Name Identification -- the most important purpose of a yard campaign sign.

Strategic sign placement in high traffic areas will quickly raise your name recognition and familiarity. A person seeing a multitude of lawn signs on a repetitive basis can significantly raise consciousness of your campaign in the minds of people. Use signs to help get out the vote. On the weekend before the election, get a large number of yard signs in high traffic areas.

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